What exactly is Generative AI?

[Campus reveiw]

Generative AI is designed to create new content rather than simply classify or predict information.

It can generate text, images, video, audio and code based on prompts and context.

Some of the major areas where Generative AI is being used include software development, marketing, education, research, customer service and content creation.



One interesting development in 2026 is the growth of AI agents, which can support more complex, multi-step workflows.

👉 More information:
https://thecampusreview.com/careers/what-is-generative-ai/